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Why
SEO?
It's great to have your company's website optimized
worldwide. But how is this profitable for you if your company is
only selling products and services locally? That's where a SEO, or
search engine optimization company, can help you.
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How we do it ?
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Is your business in India, USA, or even Chicago
or London? (LOCAL SEARCH OPTIMISATION)
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Why
would you want an SEO company to SEO your site for global
keywords?
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Choosing RIGHT
KEYWORD IS the Key
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Economical SEO can help you rank your site's traffic to the areas
that you sell.
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Why
would you want to compete with thousands of other companies that
aren't even catering to the same city (or even country) as you?
While
most web masters agree that the study of visitors to the website
is a very important aspect of e-commerce, this area of research
remains a largely ignored one. According to data from
marketingsherpa, “only 28.7% of online marketers have web
analytics data at their fingertips and refer to it frequently to
make better decisions”!
Little work has been done so far to give web analytics its due
significance and make changes in one’s online promotion strategy
as well as design/ content and navigation changes according to the
results of the study.
If we study the pattern of traffic to the following 3 categories
and ways to increase traffic therein:
The
total traffic coming to such websites can be split into the
following categories:
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First
time visitors
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Return
visitors
Apart
from the respective sources, visitors can also be classified as
per their behavior on the site. The following is a list of the
various kinds of visitors as per their behavior on the website:
1. Highly interested in the website and content
2. Interested in content. Possible single product purchase
3. Interested in single product purchase
4. Highly potential customers. Single product or monthly
membership.
5. Highly interested in single product and in the concerned
company
6. Highly interested in the concerned company and other
testimonials before purchase of membership.
Studies indicate a definitive pattern in the % of traffic that can
be expected from each of the sources mentioned above as well as
coherence in the type of visitor behavior from each of the above
sources. This pattern can be represented thus:
|
Source |
% Importance |
|
Search Engine Optimization |
66.69 |
|
Classifieds and Directories |
19.38 |
|
Direct Marketing |
9.43 |
|
Link Exchange and Others |
4.93 |
Search engine Optimization:
Effective On page and off page optimization strategies can
increase traffic to around 66% of total traffic to a website.
YOU
SURELY need SEO to attract more then 66% of traffic!!!

The Optimization of the site would be based on the following
objective:
1. To make the site Search Engine Friendly.
2. To get the site cached in top Search Engines Database.
3. To get top rankings for the targeted keywords.
4. To maximize the ROI by generating increased sales. |